There is no denying Kimye's first kiss photo is perfect, but it took awhile to get there! Kanye West revealed what went on behind the scenes at the Cannes Lions' International Festival of Creativity's "Technology, Culture and Consumer Adoption: Learning to Read the Cultural Landscape" panel Tuesday.

"I'll tell you a little story about the kiss photo that my girl put up," the rapper began.

"This was pissing my girl off during the honeymoon, she was exhausted because we worked on the photo so much because Annie Leibovitz pulled out right before the wedding. I think that she was, like, scared of the idea of celebrity."

"But because Annie pulled out, I was like 'I still want my wedding photos to look like Annie Leibovitz's photos and we sat there and worked on that photo for four days - because the flowers were off-colour and stuff like that."

West continued, "Can you imagine telling someone who wants to just Instagram a photo, who's the number one person on Instagram, 'We need to work on the colour of the flower wall,' or the idea that it's a Givenchy dress, and it's not about the name Givenchy, it's about the talent that is Riccardo Tisci - and how important Kim is to the internet."

"And the fact the number one most-liked photo [on Instagram] has a kind of aesthetic was a win for what the mission is, which is raising the palette."

"It was a long time," he concluded, drawing laughs from the audience.

It quickly became the most-liked Instagram picture, with 1.93 million likes and over 35,000 comments.

He also gushed to the panel about his new wife.

"I can't be with any girl but Kim because that's the girl I look at her pictures the most, I get turned on the most."

"Throughout my entire life because of the way my parents raised me, I was like 'I have to work with the number one,'" he explained.

"I can't work with anyone but Jay Z because that's the number one."

Can you believe they spent four days on the picture? Let us know your thoughts in the comments section below.