Dove, in collaboration with the bakery and dessert company Crumbl, has dropped its limited-edition collection including a body wash, scrub, deodorant, and liquid hand wash.

Retailed from $4 to $21 exclusively at Walmart.com, the products can be purchased in three Crumbl-inspired dessert scents such as; confetti cake, lemon glaze, and strawberry crumb cake.

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"By listening to our communities, we identified the Crumbl flavors that would resonate most for this collaboration. The result is a collection that challenges what you thought was possible from your body care routine, allowing anyone to cookie all day, every day," explained Gaurav Raisinghani, Dove Skin Cleansing's head of innovation, equity, and brand design in a press interview. 

Contrary to its classic white and blue packaging, Dove will change its signature colors to pink, in honor of its partnership with Crumbl. 

"Dove shares our passion for delighting customers and helping them embrace life’s little indulgences, we knew they would be the perfect partner," added Sawyer Hemsley, Crumbl's co-founder. 

To further promote this rare collab, TikTok's The Turn Up Twins will also work with them through a jingle, following its viral "Lookie Lookie" and "Knock Knock" songs for the cookie company. 

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