e.l.f Cosmetics announces a partnership with Tinder, which aims to give single women their confidence during first dates through its new makeup collection.
On Sept. 10th at 9 am PT, elf x Tinder will launch its collaboration project, "Put Your ELF Out There," a vault makeup collection to level up the dating game.
The limited-edition kit that comes in a Flame Changer makeup bag will be retailed for $45 at elfcosmetics.com until stock lasts.
It will include Set-Uationship setting mist, All Slick No Ick face primer, and Tinder Box lip trio, which is a range of lip oils and mini lip liners. The tinder box can be purchased separately for $18.
Along its launch, Elf will also introduce its new single-use lipstick match, It’s a Match! Stick Lippies that are priced at $4.
For those residing in the U.S., elf x Tinder also partnered with DoorDash's new fulfillment platform, DashMart. Due to this, same-day delivery in selected areas, including Los Angeles, Houston, Chicago, and Miami/Ft. Lauderdale, Manhattan, San Diego, Philadelphia, Phoenix, Las Vegas, and San Antonio can be opted.
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This "Put Your ELF Out There" vault collection" became possible thanks to the two companies' united goal: to bring confidence and help singles express themselves while building new connections.
"ELF and Tinder are kindred spirits, united in our commitment to self-expression and empowerment. Together, we create a constellation that further fuels our community’s confidence,” said Kory Marchisotto, chief marketing officer, ELF Beauty.
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