Skylar Clean Beauty has launched its latest summer fragrance, Citrus Reverie, as part of its "Endless Summer" campaign.
This new scent, designed to evoke the essence of an everlasting summer, can now be purchased on Skylar's website and on Sephora's website.
Citrus Reverie is available in two sizes: a 1.7 fluid-ounce bottle priced at $90 and a 0.33 fluid-ounce travel (rollerball) size at $30.
The fragrance features top notes of Rangpur mandarin, blood orange, and pink pineapple, with middle notes of rose water, orange flower, and freesia, and base notes of amber, cedarwood, and musk.
The scent aims to encapsulate the spirit of summer through a blend of fruity and floral aromas.
"Our goal with Citrus Reverie was to capture the spirit and essence of an endless summer in a singular scent," Alex Alston, VP of marketing, said. "Our focus was on creating a fragrance that appeals to the trendsetters, the girls who influence their generation, energizing them to live their best lives all summer...and beyond."
Skylar Clean Beauty emphasizes that Citrus Reverie is hypoallergenic and safe for sensitive skin. The fragrance is free of 26 top fragrance allergens and over 1,300 questionable ingredients.
Skylar's products are formulated to meet EU clean ingredient standards and undergo additional testing to ensure they are safe for sensitive skin.
David Dreyer, chief marketing officer of Starco Brands, expressed excitement about the new launch.
"Skylar is a fragrance brand that is designed to elevate our customers' confidence and beauty with clean products. We're thrilled to announce the launch of Citrus Reverie as the perfect embodiment of the warmth and joy as we enter the Summer of Skylar," Dreyer said.
Skylar's product line includes other popular fragrances such as Vanilla Sky, Boardwalk Delight, Salt Air, Pink Canyon, Coconut Cove, Lime Sands, and Peach Fields.
Citrus Reverie follows the release of Skylar's Sunkissed Dahlia in November 2023.
The brand, founded in 2017, has developed a reputation for creating clean, hypoallergenic, and eco-friendly scents. Skylar's commitment to sustainability is reflected in its 100% recyclable packaging for all products.