Parfums Christian Dior and Qatar Duty Free have opened the world's first airport Dior Luxury Beauty Retreat at Hamad International Airport in Qatar.
This marks the debut of Dior's largest spa globally and the first internationally to include a barber shop, setting a new standard in airport luxury.
The grand opening took place on May 7, attended by top executives including Parfums Christian Dior president and CEO Veronique Courtois, LVMH Beauty senior vice president of travel retail Alireza Danai, and Qatar Duty Free senior vice president Thabet Musleh.
Dior Luxury Beauty Retreat Doha is situated within The Orchard, a 6,000-square-meter indoor tropical garden at the airport that features a 575-square-meter water feature.
The spa spans 800 square meters over two levels, with the ground floor housing a boutique that highlights Dior's fragrance, skincare, and makeup collections.
An elegant spiral staircase leads to the upper level, where the spa offers a range of treatments in eight bespoke cabins. These rooms provide tailored services for face and body care, available 24/7.
Each treatment suite reflects a unique aspect of Christian Dior's legacy. The Constellation VIP Suite, inspired by Dior's fascination with stars, includes a private jacuzzi, steam shower, and sauna, with a starry sky ceiling.
Other rooms, such as the Rose des Vents and Dune, feature massage tables made from rose and bronze quartz, respectively, enhancing the luxurious ambiance.
Key treatments include the Escale à Doha, a two-hour session that starts with a back and leg massage, continues with a facial cleanse and exfoliation, and concludes with a semi-precious stone massage.
The Hot Quartz Sand Bath Ritual uses a temperature-controlled quartz bed to promote metabolic stimulation and detoxification.
The retreat also offers advanced skincare technologies, such as the HydraFacial and Dior Micro-Abrasion treatments, utilizing Dior's floral science.
Men can experience the Dior Luxury Barber, which provides customized grooming services using the Sauvage mencare line.
The ground-floor boutique complements the spa experience with a selection of Dior's luxury homeware and fragrance collections, including the exclusive La Collection Privée.
Personalized services, such as fragrance engraving and skin consultations with the Dior Skincare Scanner, are available to travelers.