man hair hairstyle (Photo : Vecteezy/Yuliya Yesina)

Many men take great pride in their hair, often relying on an array of styling products like hair gels, pomades, waxes, and clays to achieve their desired looks. Among these, hair clay stands out for its unique characteristics.

Hair clay offers a medium hold with a matte finish, making it ideal for various hairstyles. What sets it apart is its key ingredient: clay. Typically, its key ingredient is either bentonite or kaolin.

These clays, formed through natural processes like volcanic ash alteration or the decomposition of granite rocks, contribute to the product's thick to creamy consistency.

Unlike some styling products, such as gels and pomades, hair clay doesn't leave a shiny finish. Instead, it provides volume and thickness to the hair without the stiffness associated with other options.

One notable aspect of hair clay is its ability to draw out dirt and impurities from the hair without stripping away natural oils, as noted by Mister Pompadour, a men's grooming product company.

Moreover, clay possesses inherent healing and stimulating properties for both the hair shaft and scalp, making it a favorable choice for men with sensitive skin. Its mineral-rich composition nourishes the hair and scalp, promoting healthy growth while also acting as a conditioner and moisturizer, according to the brand.

This quality proves beneficial for managing frizz, especially in men with curly or longer hair, by providing control and hydration.

How to use hair clay

Hair clay is a lifesaver for guys, especially when time's ticking away. It's a breeze to use, perfect for those on-the-go moments.

To start, take a small amount from the pot -- think 5 pence coin or a tiny dab. You can always add more later, but starting small gives you control.

Rub it between your palms until it's evenly spread and warmed up. If it feels too thick, a bit of water can help smooth things out, as recommended by Head & Shoulders.

Next, apply it onto slightly damp or dry hair. Begin with the top layer, working it in with your hands. Then, cover all parts, from the ends down to the roots.

As you style, feel free to add more product if needed. This way, you can fine-tune the texture and hold until it's just how you like it. And voilà! You're good to go.