Verizon has announced it will be giving away freebies the day before Thanksgiving, which the company has dubbed as "Connection Day". The freebies are available to all, including those who are not Verizon customers, reports CNET.
Verizon wants people to recognize November 26 as "Connection Day", an unofficial label the company created themselves, and they are handing out a bundle of free stuff to everyone to help commemorate the occasion.
The freebies include access to movies and TV shows via the Verizon FiOS app, free or discounted apps from the Amazon store, Audible.com downloads, digital downloads of Conde Nast publications, 30 minutes of free wi-fi in airports, in-flight wi-fi connections, and a one week trial for Pandora One.
Interested parties can visit their website using their mobile device and get the freebies. The website itself reads, "Introducing Connection Day. On 11.26, turn your Thanksgiving trek into a triumph with your first gifts of the holiday season from Verizon. Enjoy digital giveaways like music, audiobooks and apps from Amazon, Pandora and more. Watch hit movies and shows at home and on the go from Verizon FiOS - so everyone can stay connected. Yup, even if you're not a Verizon customer."
Verizon has partnered with companies such as Jet Blue, Conde Nast, Amazon, Boingo Wireless, Pandora, and GoGo Technologies, to provide these services and products, according to PC Magazine. Apple is also planning to join with a special iTunes offer to be revealed on the day itself.
Verizon customers, specifically those who have subscribed to their "More Everything" plan, will be getting something extra, according to Engadget. Subscribers will have to register on the "Connection Day" website first, and then get 1GB of shareable data added to their accounts, with an additional 1GB waiting for them on the next billing cycle.
Mariella Moon of Engadget calls the "Connection Day" label from Verizon as "gimmicky, but at least we're getting free stuff out of it."
The day before Thanksgiving is generally known as one of the worst times in the year to travel, says Jessica Plautz of Mashable, which may have led Verizon to put together this freebie bundle and "create a mobile package of services intended to make travel a bit more enjoyable."
"You think about what typically happens on that day ... It's really the day that America goes mobile. As a mobile company it felt like a great fit," says Jay Jaffin, Verizon's VP for Marketing Communications. "We're in a position to make the travel journey a little better for people."
