Lady Gaga has become the newest face of Versace! The "Dope" singer, who recently collaborated with R.Kelly, channeled Donnatella Versace's "signature look" in new ads for the iconic fashion label.
According to Vogue, the singer looks "unnervingly" like the famous designer in the new images.
[For the photos, click HERE.]
The snapshots are much tamer and toned-down than anything that Gaga has done since being in the public eye. The singer, known for her shocking fashion statements and controversial performances, had very elegant and sexy looks in the campaign.
Shot by Mert Alas and Marcus Piggott, the photo spread features the "Applause" songbird giving a very sultry stare to the camera.
While rocking a waist-length, poker-straight, platinum-blonde hair, Lady Gaga reclines on a sofa in a pale lilac Versace dress and chunky silver accessories, reported Vogue. The legendary label named the campaign and collection, Lady Gaga For Versace, which the company has established the hashtag #VersaceLovesGaga.
Donatella Versace was very excited to see her friend, Gaga come aboard.
"I am honored that my friend Lady Gaga is the face of our new Versace campaign," said Versace."I wanted to capture her true beauty and spirit in images that are elegant and alluring. She is like family to me, the embodiment of the Versace DNA."
The not-so-surprising campaign comes after several rumors earlier this month. The Italian fashion house initially refused to confirm the partnership, but many insiders believed the collaboration was true.
Naturally, the fact that Gaga and Versace are friends was a clue that a campaign would be happening. Lady Gaga's "ARTPOP" album features a song called Donatella, which the singer described as a love letter to the designer, reported Vogue.
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