Peter Thomas Roth, Rhode, and More Beauty Brands Step Up to Support LA Wildfires Relief Efforts

Regardless of small or big brands, the beauty industry comes together to aid Los Angeles wildfire relief efforts.

In the middle of the California wildfires, about 92,000 residents of Los Angeles were already ordered to evacuate, as of recent coverage by NBC News on January 13.

The majority of the residents left their houses bringing only some of their most valuable items, and in order to help those who were affected by the devastating fires, beauty brands united to lend some help on the areas they are experts of; hygiene and personal care relief.

Meanwhile, Peter Tomas Roth, directly sent 5,000 units of essential hygiene that contain shampoo, conditioner, and more, on top of skincare products through Babylist.

Credo Beauty and Huda Beauty are also doing the same and the latter is even calling for the attention of other artists who want to give out kit supplies.

Aside from the residents, some beauty labels are also supporting the Los Angeles County Fire Department, such as Kosas, Andy Lecompte Salon, True Botanicals, Bubble, and many more.

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