Brazilian Artist Romero Britto Launches Plant-Based Skincare Line

Britto Skin by Romero Britto currently offers 13 "clean" SKUs curated to address various skin concerns through 97% plant-based formulas.

The world-renowned artist and painter shared his recent expansion to the beauty industry by introducing his new skincare line, together with his business partner, Dr. Lucas Vidal.

"We are very happy to bring to the market a new product that allows people to connect with art, especially in their daily lives," said Vidal, who is also the CEO of the Britto Group.

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Britto Skin was advertised as a plant-based "clean" beauty line with about 97 percent of the ingredients being all sourced from the biodiversity of the Peruvian and Brazilian Amazon.

The reason the pop artist decided to create his brand was rooted in his skin regimen problems. He used to look for products with ingredients that are "natural" yet "effective."

As a result, he worked with skincare solutions company DG Cosmetics to develop Britto Skin which will offer products backed by science.

The line will offer 13 SKUs grouped within four collections:

5C Radiance

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To have radiant and rejuvenated skin, this range comprises products such as Radiance Eye Contour Cream ($65), Radiance Facial Gel Cream ($78), and Radiance Facial Serum ($80).

These are made up of the powerful blend of five types of Vitamin C that comes in liposomes. It aims to serve as an antioxidant, and have luminous, nourished, and rejuvenated skin.

Ultra Hydrator

For those with dry skin type, this range will help shoppers maintain long-lasting moisture, hydration, and nourishment. It also boosts the skin's firmness and elasticity.

The collection includes Plumping Eye Contour Cream ($70), Plumping Facial Gel Cream ($82), and Plumping Facial Serum ($88).

Advanced Renewal

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To combat aging, this collection used plant-based formulas such as 1% vegan retinal and vitamin A that are perfect for all skin types, ages, and concerns.

The range introduces; Renewal Eye Contour Cream ($70), Renewal Facial Serum ($88), and Renewal Face Gel Cream ($82).

Barrier Defense

For skin protection from pollution and blue light, this range promises to help beauty lovers keep radiant and youthful skin.

It includes Anti-Pollution Eye Contour Cream ($70), Anti-Pollution Facial Serum ($88), Anti-Pollution Foam Cleanser ($48), and Anti-Pollution Hydrating Gel Cream ($82).

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