Credo Beauty launched its private skincare line offering its first collection with the key ingredient: vetiver root extract. All products also come in sustainable packaging to eliminate the need for virgin plastic.
The Credo Skincare collection introduces six products comprising two cleansers and four moisturizers — which were carefully formulated for a decade.
All products contain the key ingredient vetiver root extract from Haiti, in which the components are helpful in protecting the skin barrier for a vibrant skin tone. It also reduces pores and wrinkles, improving skin texture, in general.
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Living up to its legacy as a "clean" beauty retail pioneer, all products in the collection will come in sustainable packaging. The pumps and caps were created using a unique PCR resin and beauty waste packaging collected in the brand's physical stores nationwide.
This campaign was led by Credo Beauty along with Pact Collective, a non-profit the brand co-founded with the aim of making beauty packaging from landfills.
According to Happi, the collection utilized Pact's NewMatter material created using plastics from landfills and ocean, as well as hard-to-recycle materials, and upon its first run, it already decreased the need for virgin plastic by 500 kilograms.
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