(Photo : Proactiv)
Proactiv parent company Alchemee has announced the release of the skincare brand's latest product: the Post Blemish 10% Vitamin C Serum.
This new addition is specifically designed for individuals with acne-prone skin, focusing on improving skin tone and texture while helping users achieve a radiant complexion after blemishes.
The serum contains a blend of key ingredients, including 10% vitamin C (3-O-ethyl ascorbic acid), licorice root, centella asiatica, and hyaluronic acid.
These components work together to address post-inflammatory hyperpigmentation and protect the skin from environmental factors that can cause further darkening.
The formula is lightweight, fragrance-free, and quickly absorbed, creating an invisible barrier that enhances the skin's natural brightness.
Samantha Boulukos, head of business at Alchemee, emphasized the company's commitment to helping people feel confident about their skin.
"Proactiv's new serum helps fade the appearance of hyperpigmentation with skin-loving ingredients, and is a great compliment to our Proactiv skin care line," she said.
The product is also non-comedogenic, which ensures that it will not clog pores.
Board-certified dermatologist Dr. Rachel Nazarian, meanwhile, highlighted the serum's dual benefits for treating acne and post-blemish marks. She noted that the vitamin C serum brightens the skin effectively without causing new breakouts.
Proactiv's new serum is now available exclusively at Proactiv.com.