Y2K Makeup: How to do Beauty Trend That's Going Viral on TikTok


(Photo : Vecteezy/Mix and Match Studio)

The latest craze taking TikTok by storm is the Y2K transformation trend. This throwback to the early 2000s encapsulates the iconic makeup looks of that era, with influences from pop culture icons like Rihanna, Christina Aguilera, Jennifer Lopez, and others.

What is Y2K makeup?

Y2K makeup is a celebration of experimentation and nostalgia. It embodies boldness, brightness, and shimmer, reminiscent of the vibrant spirit of the early 2000s. Think blue eyeshadow, glossy lips, and a touch of glitter -- all hallmarks of the era's makeup aesthetic.

Why is it trending?

The resurgence of Y2K makeup can be attributed to the cyclical nature of fashion. As trends from past decades resurface, Gen Z has embraced the fun and playful vibes of Y2K.

Y2K Makeup Toolkit

To achieve the perfect Y2K look, you'll need a few key items:

  • Primer
  • Foundation
  • Concealer
  • Blush
  • Highlighter
  • Brow pencil
  • Eyeshadow palette
  • Mascara or false lashes
  • Lip gloss

Y2K Makeup Tutorial

1. Skin prep

Start with a primer to create a smooth base for your makeup.

2. Foundation and concealer

Apply foundation for a natural, glowing look. Conceal any imperfections.

3. Pink blush

Add a pop of candy pink blush to your cheeks for that youthful flush.

4. Highlighter

Illuminate your features with a highlighter on your cheekbones, brow bone, and more.

5. Eyebrows

Achieve the iconic Y2K brow look, whether it's thin and defined or fluffy and natural.

6. Shimmery eyeshadow

Opt for pastel shades with shimmer, adding depth and sparkle to your eyes. One of the most favored options for Y2K makeup is blue eyeshadow, primarily because it's closely associated with the era's distinctive makeup style.

7. Mascara or falsies

Define your lashes with mascara or go for a more dramatic look with false lashes.

8. Lip gloss

Finish off with a glossy lip, embracing the quintessential Y2K lip trend.

By following these steps and incorporating your own creativity, you can rock a Y2K makeup look that's both nostalgic and trendy. Don't forget to add some accessories like hoop earrings or butterfly clips to complete the vibe!