Hermès H24 Herbes Vives: New Eau de Parfum for Men

(Photo : Hermès)

This year started with Hermès releasing a new eau de parfum formulated for men. H24 Herbes Vives stays refreshing and vibrant the whole day.

H24 Herbes Vives by Hermès

Hermès H24 Herbes Vives is a new fragrance for men launched in 2024, created by perfumer Christine Nagel. This eau de parfum captures the essence of urban nature after a rain shower, embodying the essence of a modern man on the move.

The Look

The sleek bottle, designed by Philippe Mouquet, is adorned with green lacquer, reflecting the fragrance's natural elements. The packaging features a deeper gray-green hue, reminiscent of plant life emerging through city asphalt, with a lime green trim to accentuate the space. 

With its clean lines and green lacquer, H24 Herbes Vives is a reflection of the fragrance's natural and urban inspirations. 

Priced at $155 for a 3.38-fluid-ounce bottle, this fragrance is a refreshing and delicate choice for those seeking a distinctive scent. To use, apply with an enveloping gesture for a subtle and distinctive trail. Hermès H24 Herbes Vives is a testament to Hermès' commitment to excellence in craftsmanship and style, offering a timeless and elegant olfactory experience.

Plant-Based Scents

Nagel, the nose behind the fragrance, continues to explore plant-based scents with this creation. The fragrance is designed to evoke the feeling of rediscovering nature in the city after a rain shower. Its combination of fresh herbal notes, pear, and the high-tech molecule Physcool creates a unique and invigorating scent profile.

Physcool is a molecule known for its long-lasting chill. It is all-natural and gives the longest cooling effect of any natural agent. Unlike menthol, it will not mess with the perfume's scent.

Eco-Conscious

In addition to its olfactory and aesthetic qualities, the H24 Herbes Vives eau de parfum also reflects Hermès' commitment to sustainability. The bottle is refillable and made from 15% recycled glass, while the packaging is crafted from ECF (elemental chlorine-free) recycled paper pulp. This eco-conscious approach aligns with Hermès' values of quality, innovation, and respect for the environment.

Overall, Hermès H24 Herbes Vives is a sophisticated and modern fragrance that combines the freshness of nature with the urbanity of the city and the latest innovation in perfumery.